Bringing It All Together: Why AI means nothing for your business without the data to build it on
Thursday, 27 June 2024
08:15 to 10:30 Europe, London
Address
Althoff St. James's Hotel & Club
7-8 Park Place
St. James's
London
SW1A 1LS
United Kingdom
INDUSTRIES: Cross Industry
EVENT TYPE: Club Breakfast
OVERVIEW
The adoption of new technology to drive customer engagement and employee productivity is a strategic, dynamic process involving a careful balance between business objectives, data quality, CX, operational efficiency and compliance.Your data is at the very core of it all: to leverage AI and other new tech successfully, accurate, diverse, bias-free, compliant datasets are crucial but how do you achieve that when you have multiple systems across Sales, Marketing, Operations, HR, Finance? And above all, it all needs to be available in real time across channels to inform campaigns, decisions and actions as they arise.
Businesses that master data unification, activation and orchestration will stand the best chance of driving increased productivity, customer loyalty and market differentiation. It’s a lot…so how is it done?
AUDIENCE
Join us to exchange opinions and ideas with leaders approaching shared challenges.
We offer you valuable information, insights, a moderated discussion and new connections.
With a perspective from MuleSoft from Salesforce
AGENDA
08:15 – 09:00 – Arrival & Breakfast
Meet your peers and get to know each other over breakfast
09:00 – 09:15 – Introduction
Scene setting and a round of personal introductions.
09:15 – 09:45 – Table Challenge
Each of the two tables is given a business challenge to address and nominate a spokesperson.
09:45 – 10:15 – Feedback
Each table reports back to the other and the facilitator leads an open discussion on the outcomes.
10:15 – 10:30 – Wind down
Freeform networking time to conclude the event.
LOCATION
Althoff St. James's Hotel & Club
7-8 Park Place
St. James's
London SW1A 1LS