What’s Stopping you Driving Brand Growth? Optimising your Revenue Growth Management for 2023 and Beyond
Thursday, 18 May 2023
08:30 to 10:15 Europe, London (GMT+01:00)
Address
Claridge's
Brook St
London
W1K 4HR
United Kingdom
INDUSTRIES: Consumer Goods
EVENT TYPE: Forum Breakfast
OVERVIEW
Consumer product companies are having to deal with skyrocketing inflation, rising costs and supply chain instability. Then there’s sustainability – positive end-to-end ESG is not an add-on now. This perfect storm makes it difficult to price and deliver the products, services and offers your customers want. You need to find a way to leverage technology to modernise and streamline your revenue management operation – if you want to take advantage of growth opportunities. So how do you do that?
Embed the tech to see the truth
Only 1 in 10 brands is able to simultaneously grow share, category leadership, and profit. You need to know everything sooner and act faster. As you juggle every aspect of revenue growth management, how do you create a single source of truth so that your insights give your organisation what it needs to reduce complexity, get the price right, grow revenue and increase profitability?
Build a sustainable culture
Consumer product companies are starting to see sustainability as an essential part of revenue growth management. Why? Because organisations that place sustainability high in the value chain are those which consumers are gravitating towards. More than half of consumers say the environmental practices of a company have an impact when choosing to buy. How do you respond to that, transform your culture and instil and measure sustainability throughout your operations?
Build relationships
The sprawling, superpowered legacy core systems that absorb and marshal mountains of information from across the business don’t tend to enable rapid production of offers that help you build relationships and serve your customers. How do you modernise and build on that core to create a seamless buying and order management across evolving consumer channels?
AUDIENCE
Join us to exchange opinions and ideas with consumer goods leaders approaching shared challenges.
Featuring live polling, roundtable breakout discussions and panel session with Q&A, the event will be independently facilitated and will send you away with fresh insights, robust practical examples and powerful new connections.
With a perspective from Salesforce
AGENDA
08:30 – 09:00 – Arrival, Food & Refreshments
Register your attendance, meet your peers and get to know each other over breakfast
09:00 – 09:15 – Forum: Live Polling & Commentary
Move through to the meeting room, where we kick off with a poll question for you to answer
09:15 – 09:45 – Table Discussion
Each table will consider a stimulus question and form a question for the panel
09:45 – 10:15 – Panel Session
Questions are posed, opinions given, and knowledge exchanged
10:15 – 10:45 – Further Refreshments & Networking
Conversations can continue over coffee, or you may go straight to the option below
10:15 – 10:45 – Carriages
The morning concludes
LOCATION
Claridge's
Brook Street,
London W1K 4HR